Just Do It
The world of environmental direct action has remained a secretive one. Until now. Filmmaker Emily James has spent over a year embedded in activist groups such as Climate Camp and Plane Stupid to document their clandestine activities.
With unprecedented access, Just do It takes you on an astonishing journey behind the scenes of a community of people who refuse to sit back and allow the destruction of their world.
Torpedoing the tired clichés of the environmental movement, Just Do It introduces you to a powerful cast of mischievous and inspiring characters who put their bodies in the way; they super-glue themselves to bank trading floors, blockade factories and attack coal power stations en masse, despite the very real threat of arrest. Their adventures will entertain, illuminate and inspire.
Just Do It premiered at Sheffield International Documentary Festival on 9th June 2011 opened in UK Cinemas on July 15th 2011 and continues to be screened nationwide.
Visit here to find a screening near you or organise your own. The film is set to be released in the US in April 2012, click here to organise your own US screening. For general enquiries please email: firstname.lastname@example.org